Toran
Based in Ho Chi Minh City
Lam giau tuoi 20
2021Year: 2021
Client: Kenh14 - VCCorp
Role: Graphic Designer
Youth is a significant milestone marking the transition from awareness, lifestyle, to even perspectives on money. However, it's also a time of turbulence with struggles between education, passion, career, and wealth-building. We often hear about the term "quarter-life crisis," the turmoil that those in their twenties often encounter, assuming that this is the age when people typically face life pressures. But recently, the "quarter-life crisis" seems to be more prevalent than ever. It could be the story of choosing the right major, the right job, or what salary is "enough." On the other hand, it cannot be denied that these pressures are the driving force behind the success of the youth. With their agility, eagerness to learn, and ambition, many young people have achieved financial success "at the top" when just entering their twenties.
Understanding the financial issues that young people are grappling with in search of solutions, "Wealth Building in Your 20s" has emerged as a place for young people to "vent" their feelings, share their stories, and pass on experiences to succeed together in the financial field. This is the first creative content competition on the topic of Youth Financials co-organized by Kenh14 and CafeF.
Lam Giau Tuoi 20 is a campaign hosted by kenh14.vn & cafef.vn where young people and experts share their financial investing experiences. The main idea is “How to make money”, which aimed primarly at young audiences, we decided to create a series of bright, quirky and stylized illustration that explore as many imaginative ways of making money as possible.
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